About Us
About Play It Again Sports Appleton
We’re more than a sports store — we’re part of the community. Built around athletes, families, and everyday people who want quality gear, real value, and a place that actually understands sports culture.
Not A Big Box.
Not A Chain.
Just Your Community.
Play It Again Sports Appleton is built for athletes, families, coaches, fitness enthusiasts, and everyday people who want quality gear without the massive retail markup.
From hockey and golf to baseball, skiing, fitness equipment, disc golf, team sports, and seasonal gear, our inventory changes constantly because our community keeps it moving. That means every visit feels different — and there’s always a reason to stop back in.
Built Around Sports.
Powered By Community.
We’re part of the seasons, the routines, the practices, the pickup games, the tournaments, the early mornings, and the athletes growing through every stage of the game.
Built For Families
Youth sports move fast. Kids grow fast. Equipment gets expensive fast. We help families keep athletes equipped without constantly starting over financially every season.
Built For Athletes
Whether you're just starting or competing at a high level, we believe athletes deserve access to quality equipment, knowledgeable help, and a store that actually understands sports culture.
Built For The Community
Supporting local sports means supporting local athletes, schools, coaches, leagues, gyms, and families. That connection is what keeps stores like ours alive and relevant.
Great Gear Deserves Another Season
Trade in your gently used equipment and give it new life while getting value toward what’s next. It’s better for your wallet, your athlete, and the community.
Built by FLM Productions
Custom digital storefront systems built exclusively for Winmark franchise locations with a focus on merchandising, inventory presentation, services, promotions, and local community engagement.